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Ralph Lauren
Blue Sky
ConceptsWe would often have a pre-kick-off design period where the sky is the limit for exploration. Many of these concepts would only make it to WIP prototypes, but they were an opportunity to flex our design thinking in response to the data and feedback provided by our UX Research team.
Search Optimization
We had started the Search Refresh in response to switching search API providers. Bloomreach’s partnership allowed us to inspire our users with personalized suggestions, and provide more accurate results to their queries. This allowed the UIUX team to design a more robust search experience with catered results, auto-complete, and search history. Our search optimization was slated in as a full project that unfortunately got put on hold due to a lack of budget/dev bandwidth. The designs in this prototype were approved and ready for handoff - we created a MOB prototype for this delivery.
PDP Dream DSK State
In this prototype I explore solutions to message our styling features above the fold. During this time we were concepting a condensed DSK nav.
I implemented a carousel to display our images to significantly reduce the scroll length of the page, and highlight all of our product imagery ambiently.Senior Digital Creative Designer - Polo Men’s
Ann Larose
Outerwear Concepts
Outerwear lorem ipsum dolar sit amet carborundorum...
Oh, you made it this far. Nice. Ahead of Fall 2024, we were finding solutions on how to organize our outerwear collection. I partnered with Ann Larose, Senior Designer for our Polo Men’s brand to rethink the experience. We opted for easy to access filters and full bleed content breaks in a rich, curated product grid.
Have a good day! ㋡
Back
Resume
Ralph Lauren
Blue Sky Concepts
We would often have a pre-kick-off design period where the sky is the limit for exploration. Many of these concepts would only make it to WIP prototypes, but they were an opportunity to flex our design thinking in response to the data and feedback provided by our UX Research team.
Search Optimization
We had started the Search Refresh in response to switching search API providers. Bloomreach’s partnership allowed us to inspire our users with personalized suggestions, and provide more accurate results to their queries. This allowed the UIUX team to design a more robust search experience with catered results, auto-complete, and search history. Our search optimization was slated in as a full project that unfortunately got put on hold due to a lack of budget/dev bandwidth. The designs in this prototype were approved and ready for handoff - we created a MOB prototype for this delivery.
PDP Dream DSK State
In this prototype I explore solutions to message our styling features above the fold. During this time we were concepting a condensed DSK nav.
I implemented a carousel to display our images to significantly reduce the scroll length of the page, and highlight all of our product imagery ambiently.Senior Digital Creative Designer - Polo Men’s
Ann Larose
Outerwear Concepts
Outerwear lorem ipsum dolar sit amet carborundorum...
Oh, you made it this far. Nice. Ahead of Fall 2024, we were finding solutions on how to organize our outerwear collection. I partnered with Ann Larose, Senior Designer for our Polo Men’s brand to rethink the experience. We opted for easy to access filters and full bleed content breaks in a rich, curated product grid.
Have a good day! ㋡
Back
Resume
Ralph Lauren
Blue Sky Concepts
We would often have a pre-kick-off design period where the sky is the limit for exploration. Many of these concepts would only make it to WIP prototypes, but they were an opportunity to flex our design thinking in response to the data and feedback provided by our UX Research team.
Search Optimization
We had started the Search Refresh in response to switching search API providers. Bloomreach’s partnership allowed us to inspire our users with personalized suggestions, and provide more accurate results to their queries. This allowed the UIUX team to design a more robust search experience with catered results, auto-complete, and search history. Our search optimization was slated in as a full project that unfortunately got put on hold due to a lack of budget/dev bandwidth. The designs in this prototype were approved and ready for handoff - we created a MOB prototype for this delivery.
PDP Dream DSK State
In this prototype I explore solutions to message our styling features above the fold. During this time we were concepting a condensed DSK nav.
I implemented a carousel to display our images to significantly reduce the scroll length of the page, and highlight all of our product imagery ambiently.Senior Digital Creative Designer - Polo Men’s
Ann Larose
Outerwear Concepts
Outerwear lorem ipsum dolar sit amet carborundorum...
Oh, you made it this far. Nice. Ahead of Fall 2024, we were finding solutions on how to organize our outerwear collection. I partnered with Ann Larose, Senior Designer for our Polo Men’s brand to rethink the experience. We opted for easy to access filters and full bleed content breaks in a rich, curated product grid.
Have a good day! ㋡